Cold Shock Proteins

We have synapses responsible for cell communication and forming memories in our brain. Aging, disease, and environmental factors can cause degeneration or breakdown of our synapses. This breakdown significantly increases diseases like Alzheimer's and Parkinson's. When cold shock proteins are present, neurodegeneration of synapses decreases.

Deliberate Cold Exposure Therapy Supports produces Cold Shock Proteins combating cellular degeneration.

Immune Function

But wait, doesn’t the cold makes you sick? Don't you get the flu, pneumonia, and damn cold from getting cold? In fact, the opposite! Deliberate Cold Exposure performed in acute bouts under the right conditions increases white blood cell count important for fighting foreign bacteria and viruses in the body, increases T-cells, which are active in killing cancer cells & increases your body’s resilience to physical stress!

Deliberate Cold Exposure improves your immune system efficiency!

Metabolism

When the body is exposed to cold, the natural response is to produce heat. It does this through a process called Thermogenesis. - Transitioning white fat tissue cells into brown fat tissue cells. The more brown fat tissue your body has, the more fat your body will burn as brown fat is metabolically active while white fat is not.

Deliberate Cold Exposure is found to increase your metabolism by 300%!

Antioxidants

Repeated deliberate exposure to the cold, activates very potent genetic antioxidant systems responsible for clearing the body of harmful Reactive Oxygen Species that cause damage to our DNA structures, cause cancers, inflammation and aging. These antioxidants are exponentially more powerful than supplemental antioxidants.

Inflammation

Inflammation is the linchpin to physiological health problems like cancer, heart diseases, arthritis, diabetes, and bowel diseases. Inflammation is also the primary driver of aging and proven to be the leading factor behind >80% of all disease. Studies show that reducing inflammation is one of the best data points for slowing down aging.

Deliberate cold exposure therapy reduces global inflammation, pain and acute inflammatory responses by way of norepinephrine/noradrenaline release in the brain and body shutting down inflammation pathways.