OUR JOURNEY
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2021
It starts with a moment,
not a business plan
On a beach. Lisa and Nick meet in cold water, mid-winter. A chessboard floats between them.The moment spreads. Photos travel. Press follows.
What starts as something personal begins to snowball
without a plan to become anything more.
People didn’t find Unbounded through messaging or marketing. They found it by seeing it in the world. Through articles that documented what was happening. Through shared experiences people brought their friends into. Through creators choosing to share their own side of the story. Each moment added credibility, simply by existing.
As interest grew, Unbounded became a container rather than a single offering. Events, workshops, consulting, and retreat experiences emerged as different ways in.
After the festival, brands began reaching out.
Asking Unbounded to design experiences for media and influencers across different contexts. Not as campaigns, but as environments.
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